Outline of the Joint Controller Agreement : Hyundai

Last update: 3 August 2022

Data controllers

The companies responsible for processing are HYUNDAI MOTOR France (HMF), a simplified joint stock company with a share capital of €7,349,627, registered in the Nanterre Trade and Companies Register under number 411 394 893, whose registered office is located at TOUR NOVA – 71 boulevard national, 92250 LA GARENNE-COLOMBES, and E-RETAIL DEVELOPMENT (Smart Traffik), a simplified joint stock company with a share capital of €71. 71,930, registered in the Lyon Trade and Companies Register under number 751 652 934, with registered office at 6 cours André Philip 69100 VILLEURANE.

Purposes of processing

The purpose of the processing is to provide statistical data aggregated by Smart Traffik to Hyundai Motor France and its service provider in order to measure the allocation of marketing investments, both online and in the points of sale of its network of authorised distributors, and to optimise the management of these marketing investments.

Means

This processing is carried out by 1) the reconciliation of information on end-customer journeys in the sales outlets of authorised distributors through the use of Smart Traffik’s omnichannel Graph ID, and implemented by Smart Traffik and 2) the collection of information on end-customer journeys in the sales outlets of authorised distributors through the use of audience measurement tools (Smartbox) implemented by Hyundai Motor France and Smart Traffik.

Personal data

The data concerned by the processing was determined jointly by Hyundai Motor France and Smart Traffik.

Legal basis

The legal basis for the processing is the legitimate interest.

Distribution of obligations

Information to data subjects
Hyundai Motor France and Smart Traffik will provide data subjects with the information required.

Exercise of data subjects’ rights
Data subjects whose Personal Data is processed may exercise their rights under the GDPR in relation to Smart Traffik.

Contact point for data subjects
Hyundai Motor France and Smart Traffik designate as the contact point for data subjects the Smart Traffik DPO, who can be contacted at the following address: gdpr@smart-traffik.io.

Contact us

 

If you have any questions or complaints about the protection of your personal data, you can contact us at the following address

  • Paris

41-43 rue Paul Bert – 92100 Boulogne-Billancourt
Tel: +33 (0)1 46 55 55 24
contact@smart-traffik.io

  • Lyon

6 cours André Philip – 69100 Villeurbanne
Phone: +33 (0)1 45 32 32 71
contact@smart-traffik.io

You can also contact Smart Traffik’s Data Protection Officer (DPO) at the following address

Smart Traffik
6 cours André Philip – 69100 Villeurbanne
Tel: +33 (0)1 45 32 32 71
gdpr@smart-traffik.io

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Chicago

222 W Merchandise Mart Plaza
Floor 12, Suite 1212
CHICAGO, IL 60654
Phone : +1 312 620 1958
contactus@smart-traffik.io

Paris

41-43 rue Paul Bert – 92100
Boulogne-Billancourt
Phone : +33 (0)1 46 55 55 24
contact@smart-traffik.io

Lyon

6 cours André Philip – 69100
Villeurbanne
Phone : +33 (0)1 45 32 32 71
contact@smart-traffik.io